THE STORY

The Nike Air Max Dn8 is the latest innovation in the Air Max line, featuring Dynamic Air technology for exceptional cushioning and comfort. This shoe utilizes two dual-pressure Air units and eight tubes that respond to your movements, providing a seamless flow from heel to toe. Designed with a sleek, modern look, the Dn8 combines elite performance footwear technology with everyday wearability. The soft, breathable upper and elevated materials ensure durability and a premium feel, making the Air Max Dn8 a standout addition to Nike's iconic sneaker lineup

THE WORK

I worked with the Global Digital Marketing Sportwear  team to launch a multi-faceted campaign on Nike's paid and owned channels. 

DELIVERABLES


Behind the Design article

Landing Page takeover

Retail takeover

Social assets for IG, Meta, TikTok, Pinterest, Reddit, WhatsApp and LinkedIn

RETAIL

PHOTOGRAPHY

SOCIAL

NIKE.COM

Using Format