THE STORY
Those of true inspiration tell a story for the sake of the story, not for the sake of the reward.
The press of every shutter throughout Fujifilm’s 85-year history has told a story. However, without a platform for expression those stories can often go unheard. They wanted to hear stories from their community, so they created a website dedicated to learn, create, share, and to connect with the community around them.
DELIVERABLES
The Fujifilm’s Create Forever Campaign reminded people that their perspective is the most important lens they can ever attach to a camera. I created 6 compelling films that created a conversation about what goes into making an image.